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Marketing Leads

Companies are beginning to understand the impact that content marketing has on boosting lead generation. 71% of B2B marketing experts employ content marketing to drive more leads, producing premium content to present thought leadership and engage more targeted prospects. Additionally,  content focused marketing yields 300% more fresh marketing leads than traditional marketing and costs 62% less...

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Increase Website Traffic

Developing and maintaining a strategy to increase website traffic is not something that will happen overnight, however, the following tips are some of the most effective ways to increase traffic to website fast. Blog, Blog and Blog some more…! 82% of marketers who have become daily bloggers gained a customer from their blog, compared to 57% of marketers who only blog once month. Launching and building a business blog is an awesome method to attract more web traffic. Despite the fact that results are not necessarily immediate, as soon as you have......

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Social Media Lead Generation

Social media isn’t simply for “liking” amusing photos or “tweeting” what you eat! I’m regularly asked if social media can be employed effectively for lead generation. Put simply, the answer to the question is absolutely, yes! But you need to discover where and how to catch the perfect fish!   Relationships Building relationships with prospective customers is crucial. Social media connections are about “people-to-people”. Getting to know your audience online, engaging and sharing information. To develop an effective lead generation program, it’s essential to begin by establishing objectives and developing an ideal......

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SEO & PPC Working Together

SEO and PPC are alleged to be mystical by many business operators. While they are both as equally fascinating and complex; employed strategically they will boost your targeted leads. But please be aware that, innumerable franchisors that I speak to, seem to receive an unbelievable amount of poor advice in this area.     So let’s take a look at the key points to smash your targeted leads 1 Your website is the #1 tool to attract, deliver value and answer your prospects questions & fears Your marketing website’s main role is......

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5 Benefits of using social media management companies

Companies of all sizes are now compelled to consider how social media fits into their marketing mix. Larger enterprise brands may be evaluating whether to integrate social media using their existing marketing resources or hire a new full time member of staff to handle their social marketing. Both of these strategies can result in significant disadvantages that are resolved by partnering with outsourced social media management companies.   Let’s consider five benefits of working with an external social media agency to accelerate website traffic, lead generation and business growth.   1 Know-how......

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